WCAG & ADA compliance, built for e-commerce.
US e-commerce sites face more ADA Title III lawsuits than any other category — over 70% of web accessibility filings in 2023 targeted retailers. AccessProof audits your storefront, flags every WCAG violation, and ships timestamped PDFs you can defend in court.
Accessibility risks specific to E-commerce.
Product images without alt text
Every product page typically has 5-20 images. Bulk-uploaded catalogs from suppliers rarely ship with descriptive alt text — and a screen-reader visitor cannot shop. Failure of WCAG 1.1.1, the single most common ADA filing citation.
Color-only "Add to cart" feedback
Cart-update toasts in red/green without text, "Out of stock" badges in red text only, sale prices struck through without context — all fail WCAG 1.4.1 (use of color) and 1.3.3 (sensory characteristics).
Unlabeled form inputs at checkout
Missing `<label for=>` on shipping address fields, placeholder-as-label patterns, and inaccessible custom date pickers are recurring failures. Each one is grounds for a demand letter.
Modal traps and focus issues
Quick-view modals, size-guide overlays, cart drawers, and post-add-to-cart popups frequently trap keyboard focus or fail to return it. Fails WCAG 2.1.1 (keyboard) and 2.4.3 (focus order).
Carousel and slider failures
Homepage hero carousels, related-product sliders, and image galleries are the most lawsuit-prone pattern in e-commerce. Without keyboard controls, pause buttons, and proper ARIA, they fail multiple WCAG criteria.
Filter and sort UI inaccessibility
Faceted search filters built with custom dropdowns or chips, color-swatch product variants, and price-range sliders frequently fail keyboard and screen-reader testing. AccessProof flags each one with the WCAG criterion and the offending selector.
What regulators expect from E-commerce.
ADA Title III applies to e-commerce sites as "places of public accommodation" under the dominant US federal court interpretation. Plaintiff firms specializing in ADA web lawsuits — including those tracked by UsableNet and Seyfarth Shaw — file thousands of suits and demand letters annually, with retail and e-commerce as the top target sector.
In the EU, the European Accessibility Act (EAA) becomes enforceable in June 2025 and applies to e-commerce services sold to EU consumers. EN 301 549 is the technical reference. Beyond fines, non-conformance can disqualify retailers from operating in regulated EU markets. AccessProof scans against both WCAG 2.2 AA and EN 301 549 in every audit.
Built for the e-commerce workflow.
Catalog-scale scanning
Scan your homepage, category pages, product templates, cart, and checkout in a single pass. Pro plan covers 25 sites; Business is unlimited — perfect for multi-storefront brands.
No JS on your store
Storefront performance is revenue. AccessProof runs externally — zero JS injected, zero impact on Core Web Vitals or conversion rate. Your store stays exactly as your team built it.
Court-ready audit trail
Each scan ships a timestamped PDF with element selectors and WCAG criterion citations. When a demand letter arrives, you have continuous dated evidence of remediation — the single best legal posture.
CI/CD gate on theme deploys
Block a Shopify or WooCommerce theme deploy on accessibility regressions via our REST API. Catch the broken modal before it ships to production.
Works with Shopify, Woo, BigCommerce, custom
We audit any public-facing URL — no platform integration required. If it loads in a browser, we can scan it.
Free plan to start
Run 1 scan per month on 1 site at $0. Most retailers upgrade to Starter ($29/mo, 5 sites, weekly scans) once they see the baseline report.
From $0 to unlimited sites.
1 site · monthly · HTML
5 sites · weekly · PDF + email
25 sites · daily · API + CI/CD
Unlimited · hourly · branding
Full plan comparison on /pricing.
E-commerce-specific questions.
Does AccessProof work with Shopify?
Yes. We audit any public Shopify storefront URL — collection pages, product pages, cart, checkout. There's no app to install, no Liquid template changes, no permissions to grant. Paste the URL, get the report.
How does an audit defend against an ADA demand letter?
US plaintiff firms generally drop suits when retailers can demonstrate continuous, dated remediation activity. A one-time audit means little; weekly or daily AccessProof scans archived as PDFs build the contemporaneous record that turns "we tried" into "we proved we tried" — the standard plaintiffs settle around.
Will AccessProof slow down my storefront?
No. We run audits on our own infrastructure — your store is rendered in our headless Chromium, never modified at runtime. Zero JavaScript on your site, zero impact on Lighthouse, CWV, or conversion.
Do I need to fix every WCAG violation immediately?
No, but you should triage by severity. AccessProof scores each finding (critical → serious → moderate → minor) and maps it to the WCAG criterion. Most retailers focus on critical and serious issues first — they're the ones plaintiff firms cite — and address moderate/minor issues in the normal sprint cadence. The PDF report is structured to drop directly into Jira/Linear.
Audit your e-commerce site in 42 seconds.
No JS injected. No long demo call. A timestamped report you can defend.